PLMA Load Management Leadership Customer Engagement
Interest Group Discussion
PLMA Interest Group Discussion

Resource Materials for:

Using Marketplaces to Drive Demand Response Adoption and Participation

with Scott Jarman, Austin Energy; Nicholas Lovier, Ameren Missouri; Kristen Kadetsky, Uplight; and Doug Kraft, Franklin Energy Services

Thursday, October 31, 2019; 12:30 - 1:30 p.m. Eastern

Thank you for your interest in this Interest Group Discussion. This was a 60-minute conversation with no Powerpoint slides.

You have access to review the recording on this page.

Join us to learn more about the exciting and unique opportunities utilities have to provide their customers with products and services while meeting program goals and deepening customer relations.

A growing number of utilities have launched or are considering online marketplaces aiming to engage customers effectively in an era of increasing online service offerings. Marketplaces offer customers a unique opportunity to purchase products or select services from their trusted energy advisor through a utility branded website. These marketplaces can be dynamic platforms that offer instant rebates, coupons, or promotional code-based discounts, while integrating with utility back end systems to verify customer program eligibility. In addition, the utility can introduce customers to new, innovative, and emerging products or services that customers won’t see in traditional retail outlets, and provide easy enrollment at the same time.

Discussion participants include:

Scott Jarman

Scott Jarman
Austin Energy

Nicholas Lovier

Nicholas Lovier
Ameren Missouri

Kristen Kadetsky

Kristen Kadetsky
Uplight

Doug Kraft

Doug Kraft
Franklin Energy Services

Who Should Attend. Anyone seeking a forum for practitioners from energy utilities, solution providers and trade allies to share flexible load management expertise, including demand response and distributed energy resources.

How Group Discussion Works. When you register, you may submit a comment or question in advance. After brief introductions, the featured speakers will have an informal 60-minute conversation. You're welcome to use a speaker phone so an unlimited number of people may participate. After the Discussion, you will receive a recording web link. Unable to participate on this day and time? Register anyway and you will automatically receive the recording link.