Demand Response Training Series
Join Us For....

Evolution of DR to DER:
Fundamentals and the Path Forward

April 21-22, 2021 Presented Live Online
Wed, April 21: 12:30 to 4:30 pm ET  |  9:30 am to 1:30 pm PT
Thurs, April 22: 12:30 to 4:30 pm ET  |  9:30 am to 1:30 pm PT
(prior to the 43rd PLMA Conference)

This two-day live online class explains how today’s demand response initiatives are evolving to interact with an emerging future with distributed energy resources for peak load management, and much more. The class content expands on a white paper available at

DR Graph


Class Learning Objectives:

  • Articulate a common, descriptive language for describing the evolution of demand response as seen through the eyes of industry leaders,
  • Explain the current state of the fundamental market principles and technology enabling demand response initiatives today,
  • Compare and contrast how demand response programs perform relative to energy efficiency, thermal/battery storage, and renewable energy initiatives,
  • Introduce examples of portfolio design strategies and implementation tactics to address the challenges of a fading boundary between bulk power exchange and retail electricity usage,
  • Detail-free and low-cost resources to learn more about topics and initiatives discussed.

Click Here to Register Today!

Education Planning Co-Chairs

Mark Martinez

Mark Martinez
Southern Calif. Edison

Christine Riker

Christine Riker
Energy Solutions

Guest Instructors

Joseph Childs, Eaton

Joseph Childs

Debyani Ghosh, Navigant

Debyani Ghosh

Olivia Patterson, Opinion Dynamics

Olivia Patterson
Opinion Dynamics

Richard Phillip, PLMA

Richard Phillip

John Powers, Extensible Energy

John Powers
Extensible Energy

Jenny Roehm, Schneider Electric

Jenny Roehm
Schneider Electric

Class Agenda

April 21, 2021

Day 1 
12:30 to 4:30 pm ET 
9:30 am to 1:30 pm PT
Fundamentals and Technology

12:30 - 12:45 PM Welcoming Remarks and Introductions
Christine Riker, Energy Solutions

12:45 - 1:25PM

Demand Response Fundamentals
Christine Riker, Energy Solutions
1:25 - 1:35 PM Short Break
1:35 - 2:25 PM DR Technology Overview
Joseph Childs, Eaton
2:25 - 2:35 PM Short Break
2:35 - 3:25 PM Wholesale Power Markets Design
John Powers, Extensible Energy
3:25-3:35 PM Short Break
3:35 - 4:25 PM How Demand Response Fits in Wholesale Markets
Rich Philip, PLMA
4:25-4:30 PM Wrap-up and Discussion
4:30 PM Adjourn Day 1

April 22, 2021

Day 2
12:30 to 4:30 pm ET
9:30 am to 1:30 pm PT
Strategies and Tactics

12:30 - 1:30 PM Portfolio Development
Debyani Ghosh, Guidehouse
1:30 - 1:40 PM Short Break
1:40 - 2:40 PM Program Design and Implementation
Jenny Roehm, Schneider Electric
2:40 - 2:50 PM Short Break
2:50 - 3:50 PM Evaluation, Measurement & Verification
Olivia Patterson, Opinion Dynamics
3:50 - 4:00 PM Short Break
4:00 - 4:30 PM Closing Remarks and Where to Learn More
Christine Riker, Energy Solutions
4:30 PM Adjourn Day 2

Registration Rates

  • Staff of PLMA member organizations: $199
  • All others: $399
  • A limited number of class scholarships are available, contact [email protected] to learn more.

Staff of PLMA member organizations must sign-in to receive member registration rates. If you are not a PLMA member, click on register and follow the directions to create a free Nonmember Attendee user profile to receive the non-member rate.

Who Should Attend

This class is well-suited to new and transitioning utility and regulatory staff employees, and solution providers seeking to improve their  knowledge of how to transition, reposition, or create customer programs to address DR methods and emerging DERs to meet peak electricity demand, mitigate high energy prices, and manage variable generation.

The class is open to all industry stakeholders, with significantly discounted rates available to PLMA member organizations and partners. To see who attends PLMA classes, please click here.

Course Materials

Registrants will receive a link to download a PDF of the class presentation materials. 
In addition, you can request a PLMA Certificate of Completion at the close of this class.

Continuing Education

This class may qualify for AEE continuing education and may be accepted for other certifications as well. Supporting documentation can be provided upon request for your particular submission.

Cancellation Policy

We know plans change. PLMA always provides full refunds on cancellations with at least 24 hours’ notice of the start of an event. Or, you may also transfer your registration to another employee of your organization at no additional cost.