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PLMA is eager to help recruit presenters and authors for industry events and publications. PLMA can help your organization identify thought leaders from electric utilities, consultants and trade allies from among those individuals listed on our Leadership page and other staff from member organizations.

Presentation topics that PLMA may be most eager to discuss are:

Award-winning Case Studies

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Roundtable discussion with winners of the Annual PLMA Awards who were recognized as the best demand response programs, initiatives and achievements from past calendar year. To select the winners, PLMA sought nominations industry-wide for the following award categories: Program Pacesetter: Recognizes outstanding programs that effectively support and deliver peak load management; Technology Pioneer: Recognizes innovative applications of technology with demonstrated potential to scale; and Thought Leader: Recognizes the impact projects, outreach campaigns and individual contributions that have the potential to shape the industry’s future.

Evolution of Demand Response

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Demand response is evolving from an emergency resource to an operational resource that sits alongside other distributed energy resources including distributed photovoltaic, electric vehicle charging, and various forms of energy/thermal storage. As a component of distributed energy resources, demand response can now provide a wide variety of service benefits both to the grid operator and to the customer (who may be a Prosumer who provides as well as consumes grid power) including Volt/VAR control, renewable energy integration, and localized distribution system congestion management. This session will chart the evolution of demand response to give attendees sense of where we’ve been but more importantly, where we are headed.

Demand Response and Resource Planning

Integration of Demand Response and Renewables

Integrated Demand-Side Management

Customer Engagement

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Address key areas of customer engagement for demand response programs with focus primarily on the best practices to connect with customers (residential, commercial/industrial, and irrigation) and educate on offerings, whether technology-based, behavior change, dynamic rates, etc. This includes verbiage, techniques, communication vehicles, and other elements as appropriate, to take communication to a higher level where it becomes a two-way interaction. Key areas of interest are: Customer experience; Customer journey; Mass personalization; Personas; Holistic approaches; Targeted messaging; and Customer satisfaction


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Examination of the costs and benefits of all types of utility-sponsored programs that leverage thermostat technology to deliver the demand response, energy efficiency, or other system benefits. Help articulate a comprehensive value assessment of the Demand Response and Energy Efficiency benefits associated with Smart Thermostats. Remarks may include summaries, excerpts, and/or full text from published as well as not-so-public documentation such as utility thermostat pilot/program evaluations, along with reports and white papers authored by manufacturers, consultants and other third-party sources that cover technology evaluations, program design concepts, market assessments, savings potential, and more.

Women in Demand Management

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Focus on how wmen play an important role in demand management leadership and delivery. Demand management is a growing area that encompasses traditional demand response, distributed energy resources, and storage.

Grid Interactive Behind-the-Meter Storage

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Market development efforts in support of wide scale implementation of grid-interactive behind-the-meter storage technologies (BTMS). ‘Grid-Interactive’ is the consensus term describing real-time, two-way communication between the BTMS technology and the electric utility, balancing authority, independent system operator or aggregation entity. When equipped with grid-interactive control functionality, a BTMS technology (GIWH, Thermal Storage (heating & cooling), EV or Battery System) stores electric energy, having the ability to follow locational marginal pricing, providing fast regulation service and better integrating renewable energy, thereby effectively reducing the carbon footprint of the BTMS technology and the home or business. The PLMA BTMS Interest Group is dedicated to bringing the economic, environmental and societal benefits of grid-interactive BTMS technologies to end-use electric customers across the country as an active participant in The Community Storage Initiative.

Retail Pricing

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Focus on the variety of demand response, energy efficiency, or other system retail pricing rates/programs. The group does not focus on a specific technology or solution. May include summaries, excerpts, and/or full text from published as well as not-so-public documentation such as utility pilot/program evaluations, along with reports and white papers that cover rates/program evaluations, program design concepts, market assessments, savings potential, and more. Rate/Program types that may be considered are: Time-varying not fixed in advance (e.g, CPP, RTP, etc.); Rebate-based (e.g., PTR); Demand charges
Market-based price formation (e.g., transactive energy); and Behavioral demand response (with no price)

Distributed Energy Resources Integration

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Key economic, engineering, and customer program design aspects of Distributed Energy Resource Integration, including: • Valuation of load management resources in “firming” non-dispatchable renewable resources; Program design and re-design issues for adapting DR programs from peak-shaving to DER integration programs; and Technology needs assessments for DER applications

Introduction to Demand Response

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Overview of demand response topics and current issues from the perspectives of multiple stakeholders: utilities, retail energy providers, customers, Independent System Operators, and other demand response technology and services providers.

Demand Response Markets

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Explore how to leverage wholesale energy market models to design demand response programs for traditionally regulated, restructured, and emerging electricity markets; review of the similarities and differences among markets in which demand resources can participate; and, the current and future roles for electricity consumers, aggregators, energy retailers, utilities, and market operators.

Program Design and Implementation

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Key elements of demand response activities. Topics related to program implementation will include the tactics and methodologies used to improve program success, including a discussion of: organizational and resourcing strategies; contracting; business processes; technology integration; and measurement & verification.

Forward your request to Ed Thomas, Executive Director, PLMA at

more Calendar

[partner] Calif. EE Council's Spring Symposium

DR Dialogue: AEP Indiana Michigan Power's DR Service Emergency Program

5/8/2017 » 5/12/2017
PLMA Demand Response Training hosted by NV Energy


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