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PLMA DR Evolution Training, San Francisco
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PLMA DR Evolution Training, San Francisco

This PLMA Demand Response Training Series course explains how today’s demand response initiatives are evolving to interact with an emerging future with distributed energy resources for peak load management and much more.

 Export to Your Calendar 10/25/2017
When: Oct. 25, 2017
10 a.m. to 4 p.m. (Pacific)
Where: Map this event »
PG&E Pacific Energy Center
851 Howard St.
San Francisco, California  94103
United States
Contact: Tiger Adolf
(707) 771-6429

Online registration is available until: 10/25/2017
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Demand Response Training Series

Join Us For....
Evolution of Demand Response: Fundamentals and Path Forward
presented at PG&E Pacific Energy Center, San Francisco
Oct. 25, 2017; 10:00 am - 4:00 pm, Pacific 

DR Evolution   


This one-day course explains how today’s demand response initiatives are evolving to interact with an emerging future with distributed energy resources for peak load management and much more. The course content expands on a white paper at

Learning objectives will include:

• Articulate a common, descriptive language for describing the evolution of demand response as seen through the eyes of industry leaders

• Explain the current state of the fundamental market principles and technology enabling demand response initiatives today

• Compare and contrast how demand response programs perform relative to energy efficiency, thermal/battery storage, and renewable energy initiatives

• Introduce examples of portfolio design strategies and implementation tactics to address the challenges of a fading boundary between bulk power exchange and retail electricity usage

• Detail free and low-cost resources to learn more about topics and initiatives discussed

Course Outline

10:00 – 10:15am Welcome Remarks and Introductions

10:15 – 12:30pm Demand Response Fundamentals

  • DR Evolution
  • Defining DR
  • How Wholesale Power Markets Work

12:30 – 1:00pm Lunch with roundtable discussion of regional issues/challenges

1:00-3:00pm  Strategies and Tactics 

  • Portfolio Development
  • Program Design
  • Program Implementation
  • Evaluation, Measurement & Verification

3:00-3:45 DR Technology Overview and Leading-Edge Case Studies

  • DR Enabling Technologies
  • Case Studies

3:45 – 4:00pm Closing Remarks and Where to Learn More

4:00pm  Adjourn 

Who Should Attend

The primary audience includes new and transitioning utility and regulatory staff as well as solution providers seeking to improve their knowledge of how transition/reposition/create customer programs to address demand response methods and emerging distributed energy resources to meet peak electricity demand, mitigate the impact of high energy prices, and manage variable generation. This training course is open to all industry stakeholders with significantly discounted rates to member organization staff of PLMA and allies. Who comes to PLMA training? CLICK HERE to see.

Continuing Education

These courses may qualify for AEE continuing education and may be accepted for other certifications as well.  Supporting documentation can be provided upon request for your particular submission.

Course Materials

Registrants will receive a link for downloading an electronic copies of the course presentation materials for reference purposes in advance. All registrants who successfully complete the course may request a PLMA Certificate of Completion.  

Registration is $125/person PLMA Members and for those attending the CEDMC Fall Conference as well as CEDMC member organization staff with appropriate code.  All others must pay $175.  50% discount for regulatory staff and PLMA academic member staff (click register to see details).


Ganesh Ayer
Ganesh Ayer
Olivia Patterson
Olivia Patterson
Opinion Dynamics
Wendy Brummer
Wendy Brummer
Pacific Gas & Electric
John Powers
John Powers
Extensible Energy

Christine RikerChristine Riker
Energy Solutuions

Promotional Partner


The California Efficiency + Demand Management Council (the Council) is a statewide trade association of non-utility companies that provide efficiency, demand response and data analytics products and services in California. Visit to learn more.


PLMA (Peak Load Management Alliance)is a non-profit organization founded in 1999 as the national voice of demand response practitioners.PLMA has grown to over 125 electric utility and allied organization members!
Click here to view the 2016 Annual Report

Click here to learn more about the benefits of membership.

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