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DR Dialogue with NV Energy & EcoFactor, Feb. 6, 2014
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Demand Response Dialogue

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Integrating Demand Response with Energy Efficiency Goals

with Michael Brown, NV Energy and John Steinberg, Ecofactors

Thursday, February 6, 2014
12:30 - 1:00 p.m. Eastern


Thank you for your interest in this PLMA Demand Response Dialogue.

After the event, you will have unlimited access to review the recording by clicking on the yellow button below.

Description: Learn about NV Energy's integrated residential energy management program that successfully combines demand response and energy efficiency – and high customer satisfaction – at scale!  In 2012-13, NV Energy deployed what may be the first commercial-scale integrated DR-EE project in the country.  NV Energy’s mPowered program is now applying EcoFactor’s thermostat management service to more than 20,000 devices in the scorching southern Nevada market, and delivering significant energy savings for customers and a large and growing dispatchable demand response resource for the utility.  

During the hottest part of the summer of 2013, NV Energy ran eight consecutive days of DR events in Las Vegas while keeping customer satisfaction high by applying individually optimized pre-cooling to each home.  NV Energy’s M&V confirmed the objective benefits; NV Energy’s consumer surveys have confirmed the high level of satisfaction generated by the service.  

Michael Brown, Manager, Demand Response at NV Energy and John Steinberg, Co-Founder of EcoFactor will share insights and highlights of the utility’s roll-out in 2013.

Insight You Will Gain:

  • How NV Energy conducted 28 DR events with consistent high yield AND high customer participation  
  • Tactics for delivering industry-leading EE results without relying on behavior modification 

Plan to join PLMA for a web dialogue between these thought leaders:

Michael Brown
Manager, Demand Response,
NV Energy

Michael currently manages a business unit focused on smart grid enabled customer solutions for energy and peak demand management. Michael’s efforts have included the design and implementation of: one of the largest two-way communicating programmable thermostat programs in the country; a large scale Home Area Network program that integrates EE and DR; a commercial building DR program that utilizes automated communications and optimization software technology to obtain significant energy and peak demand savings; and, an advanced DR Management System that allows demand side resources to actively participate in utility energy resource portfolio optimization and risk management processes. He is currently focused on improving utility energy resource options and customer offerings via business process and technical integration of DR, EE, advanced consumer gateways, advanced building control techniques, distributed energy resources, and smart grid technologies. 

JohnJohn Steinberg
EVP, Business Development and Co-Founder, 

John has been a proactive featured speaker at numerous cleantech, Silicon Valley and consumer electronics industry events. Prior to founding EcoFactor in 2006, John was director of Corporate Business Development for Electronics for Imaging. He was also founder and president of Bebop Inc., and co-founded Involved Professionals Against Cancer. John has been issued 27 U.S. patents covering innovations in energy management as well as such diverse fields as digital photography, networked printing, and various mechanical devices. 

Demand Response Dialogue Host
Peak Load Management Alliance (PLMA) is a non-profit organization founded in 1999 as the national voice of demand response. It is a community of experts and practitioners dedicated to sharing knowledge, education and providing resources and expertise to advance the demand response marketplace. Learn more at

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